Practical Strategy

Bridging the gap from strategy to execution

CommercialSolutions helps you deliver results. Using our proven ViSTA   model we create a crystal-clear vision that everyone buys into. We then plan and execute a strategy to achieve it.

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The world is changing so quickly that the mega-strategy project is obsolete. Companies are creating clear purpose and vision, and focusing on getting there with realistic strategies that flex to meet inevitable bumps in the road.

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Why spend months and millions on a complex strategy that is out of date before its implementation, when you can build momentum and get rapid, increasing results?

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Whether you need a Go To Market, Sales, Customer, Marketing, Business Development, Digital or any other strategy, ViSTA    is the most effective model we've seen. Just ask our clients.

TM

TM

ViSTA

TM

Clear

Creating a vision so simple it 'fits on a coffee mug' means others buy in immediately

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Strategy is decision-making - what you'll do and what you won't

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So everyone understands where to focus

Engaging

Most strategies fail due to lack of team buy in 

 

We involve those who the strategy impacts, and encourage their ideas

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We believe the team are best placed to build the best strategy

Flexible

"Everyone has a strategy until they get punched in the face" - Muhammad Ali

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Things change, and  a clear, simple strategy is easy to evolve

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We also consider future contingencies in the creation phase

"We just achieved in 4 hours what Consultancy D took 4 months to do" - Chief Strategy Officer

Joint Business Planning

Joint Business Planning

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Truly Collaborate with Partners​
 

  • Next generation approach
     

  • Decide desired relationship and goals
     

  • Measure the power balance
     

  • Engage your business partner
     

  • Deliver your plan successfully

Go To Market
Strategy

Go To Market Strategy
 

As the world changes, your approach to the market must too

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  • Create a unified view of your current and future situations
     

  • Engage the team to build the vision to win with clients profitably
     

  • Decide where you’ll focus to achieve your vision
     

  • Create the tactical plan
     

  • Support your team to achieve your plan’s results

Business
Strategy

Business Strategy

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Build a practical strategy for your
total business, or a division

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  • Engage the team and build success vision
     

  • Decide where to focus to deliver this vision
     

  • Plan the tactics to deliver your strategy
     

  • Support the team to achieve the goals

Customer
Strategy

Customer Strategy
 

Build your power to over-perform with a specific customer
 

  • Find, deliver and demonstrate value
     

  • Understand the balance of power and increase your influence
     

  • Plan the tactics to deliver on your strategy
     

  • Bring the team together with confidence to win in the market

Sales Strategy

Sales Strategy

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Develop a clear strategy across your customer base

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  • We help you make the tough decisions - where you want to win
     

  • We engage the team to create the plan to achieve this
     

  • Implementation support, discipline and adaptation as markets change

Strategy
Training

Strategy Training

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Show your team the value of 'lifting your heads'
 

  • Demystify "Strategy"
     

  • Clear strategic frameworks
     

  • Practical tips to consider the long term...everyday
     

  • Fit to your individual situations